New to bidding

New to Bidding

What is bidding?

Put simply, bidding means participating in a competition run by the Buyer (the Government, Local Authority, etc.) to assess each company’s experience, capabilities, and price to provide goods or run services.

Many differing jobs, roles, and projects are outsourced by the public sector. For example, a school may need a construction company to design and build a new classroom. A local authority may require a facilities management company to maintain its buildings. A major Government department may need a contractor to deliver a large-scale project of national importance. 

Large or small, the law sets out how, in most instances, Buyers need to run competitions to appoint the contractors offering the best value services. Companies who want to participate in those competitions are, therefore,  bidders.

UK Parliament

Public procurement exercises are run as competitions (or tenders), where potential suppliers are invited to submit responses to questions by a set deadline. They are strictly governed by the Public Contracts Regulations 2015  to encourage free and open competition. Tenders will include documentation such as the Buyer’s requirements, historic data, or policies. Suppliers will be typically evaluated on:

  • What the Buyer gets – the quality of varying aspects of your solution – for example, your capability and methods of meeting their requirements.
  • What the Buyer pays – your price for staff, materials, management fees, etc.

The winner(s) are usually selected based on the highest combined (quality and price) score. The weightings of these vary from bid to bid – sometimes a straight 50/50, but it can be 60/40 or even 20/80, depending on the Buyer’s priority!

We regularly release articles on bidding, offering practical advice – read our blogs here.

How can bidding benefit your business?

Whilst bidding can be time consuming and difficult (it is a competition!), it can be incredibly beneficial. Benefits can include:

  • Increasing your turnover – a fairly obvious benefit, but not one to be understated – a client of ours nearly tripled their turnover with one win – revolutionising their business.
  • Accessing new sectors – we have supported many clients in breaking into new industries, opening new avenues of income and growth.
  • Providing certainty – public sector procurement can offer cash flow confidence, especially to SMEs, due to stringent payment terms.
  • Supporting continuous improvement – suppliers will typically receive feedback on their submission, allowing you to see what aspects of your business are attractive, and where you can make improvements.

For a no obligation call to discuss how we can help with your bidding, call us on
01491 902021.

All in all, with the right strategy, bidding into public sector work can grow your business in a meaningful fashion.

How we can help

Procurement departments are constantly working to make their tenders more accessible. However, bidding can still be a daunting prospect to many companies. Many are very good at what they do, but struggle to articulate this well on paper. Tenders may also include topics with which companies are unfamiliar, such as how to demonstrate their commitment to environmental and social value aspects.

This is where we can help. Below you can see the list of services that we offer:

Birds eye view of gardening plots

Bid Management


We can create a plan - from drafting responses, through to review and final submission - ensuring that sufficient time is allocated at each stage.

Bid Writing


To remove the stress of bidding, our Bid Consultants will work with your staff to gather the necessary information for each response to create a compelling narrative that scores highly against evaluation criteria.

Bid Reviews


If you have already created a tender response, we can conduct a full review of your submission and highlight areas for improvement, as well as ensuring compliance with Buyer's requirements.

"Kittle Group's bid writing was professional, efficient, and organised. Working with Kittle Group was a pleasure and made my role as an SME much easier."
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Senior Strategic Asset Manager
Multinational Electric Utility Company

Our Bid and Tender Writing Service

Understand our process of supporting clients in their tender opportunities

Our Sector Experience

Explore our extensive experience is a large array of industries