Soft FM

The Public Sector spends an estimated £58.4bn per annum on Facilities Management (FM) in the UK, accounting for 49.9% of the total FM market in the country. Soft FM has formed a significant part of our portfolio of bids prepared for clients over the last six years, ranging from the management of large and complex properties through to catering and smaller manned guarding services.
Soft FM Case Studies
Our client, a family-run contract cleaning company, commissioned Kittle Group to support its tender to Apple Inc. for soft FM services at its flagship London stores and research and development centre.
As a B2B tender, Apple Inc.’s requirements for the tender provided flexibility in how we designed the client’s proposal. We, therefore, invested significant time in developing different layouts and brands with the client to create a template that was innovative, fresh, and eye-catching.
For the content, we worked with the client’s management team, working through their solution to provide cleaning and mailroom services, and helping them to think creatively within their price envelope to identify value added services that would excite Apply Inc.
The outcome was an exciting, high-quality proposal that demonstrated our client’s capabilities to Apple Inc., and led to a contract win.
We prepared a successful tender for the management, operation, and maintenance of the Gatwick Immigration Removal Centre, providing secure accommodation for high and low risk detainees. Our support extended across all three bid stages and lasted 6 months. The scope of the contract was extensive, including, catering, cleaning, security, mailroom services, and grounds maintenance.
Our four writers worked closely with the client’s subject matter experts to storyboard each of the questions to ensure responses articulated their solution well and evidenced the benefit the Home Office would realise from the contract. Throughout the negotiation and BAFO phases, we updated the responses, looking for opportunities to improve the added value and way we presented their win themes.
The outcome was a successful bid for the client and contract win.
Our client, a local authority trading company, commissioned Kittle Group to support their bid to Oxford Brookes University for waste management services. The client was eager to win the contract but was conscious it would be bidding against national waste management companies with significant experience. Innovation would, therefore, be critical.
We provided a full-time writer, working with the client’s subject matter experts to help them understand the University’s specification, to test the proposed solution against the requirements, and to provide constructive challenge.
This was an exciting project for us and for the client who was new to bidding and engaged with the prospect of winning the contract. We helped them to understand the process and advised on the best way to present information with evidence of their capability and capacity to be a successful contractor for the University.
The outcome was a successful tender for our client, resulting in a contract win.
Our client, a small security company, sought our support to create a proposal to their client, the Abu Dhabi Royal Family, for close protection and chauffeur services for UK visits. This was a novel project for us, given the subject matter, and our team spent time understanding the context of what the client was trying to achieve from this proposal and the benefits they could offer the Family.
Our writer then worked with our graphic designer to create a template for a glossy brochure that reflected the Family’s status and our client’s professionalism. In parallel, our writer worked with the client to create content that was succinct and articulated their services in a way that would catch the eye of the Family’s secretary.
This was a successful project for our client, who received a high-quality marketing product, to distribute to the Abu Dhabi Royal Family and other high-profile clients across the Middle East.
Our client, a small family-run grounds maintenance company, sought our assistance to prepare a proposal for landscaping and other related services on a private residential estate in Sussex.
Although the contract was relatively low value, it was of high importance to the client given their long-standing relationship with the management company. With a very limited budget, we offered a preferential rate, and prepared a short proposal over 2 days, covering their methodology, training, health and safety, and social value.
This was a successful project for the client, resulting in them winning a further contract for 5 years.











